Welcome to the Sales Store.
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Welcome to the Sales Store. *
We sell sales.
(Or Not. Your Choice.)
Starting a podcast doesn’t need to be complicated — and it definitely doesn’t need to be perfect.
This short, no-nonsense guide walks you through the real essentials of launching a podcast, without overthinking the tech, the gear, or the “rules” that stop most people from ever hitting record.
Inside, you’ll learn:
How to define a podcast concept that actually makes sense
The simplest way to record and publish (with minimal setup)
What tools matter and what you can ignore
How to distribute, promote, and grow without burning out
Why consistency beats perfection every time
This isn’t a step-by-step manual for podcasters who want everything polished.
It’s for people who want to start, learn as they go, and build something real.
If you’re stuck in planning mode, this guide will get you unstuck.
Why listen to me?
I’m Ned. I’m glad you’re here.
I’ve been selling for 35+ years and I still love sales.
20,000 sales meetings and $75+ million sold to date.
I've worked with, and sold to, the largest corporates and the smallest startups, and realized that the core of sales is the same.
So I want to share it with people who want to sell.
The harsh truth is that…
Your sales volume is too low
5 meetings a week is not enough.
If you don't do content, you're not in the game.
The more you speak, the less you sell.
Pitch decks alone don’t work.
…So I created
The Sales Store
You want more sales. Everybody wants more sales. But you're not sure how to get there. That’s what the sales store is for.
Whether it’s
sales playbooks
how-to content guides
sales power hours
one-to-one calls with me
They will put you on the path to more sales.
Warning.
All of these come with one criteria: you have to do work. If anybody sells you the 6-minute abs, don't believe them. It's not true. Same in sales.
The Sales Movement Program
And for those of you who really want to put in the work.
A self-paced course for: - salespeople who know they can hit their target, but for some reason don't - sales leaders and entrepreneurs who want to build a scalable sales system - startups who are stuck at founder-led sales.
I can also work with you directly
Individual Sessions
Choose between Coaching or Sales Reality
An assessment of your sales strategy on a business or personal level.
90 Min. per session
Group Sessions
Join a daily call with other sales people
It’s like a spin class for sales. A dedicated space for intense outreach, supported by the energy of other sales people and Ned.
1 h. pre-defined time each day
Consulting
Work with companies on a contract basis
A full package including a strategic deep dive, a customized sales plan, and team training.
Minimum 1-months
Saturday Sales
Weekly sales poetry with an essential sales message that you need to hear.
Subscribe to get it to your inbox every week.